16 Epic #SMMW15 Tips from Awesome Social Media Experts


#SMMW15 –
Jacob Sapochnick, Heidi Garland & Mike Gingerich

Social Media Examiner’s Social Media Marketing World 2015 combined all the best of the digital social media realm with engaging, interacting and networking with peers and thought leaders in the social media marketing world. If you didn’t have the time to attend take just a few minutes and take a look at my top takeaways.

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BlogHer ’14 – Synopsis, Speakers, Sponsors & Swag

BlogHer '14

BlogHer ’14

This is a perfect example of the power of Facebook and more importantly the friends we follow for getting the word out about important events. As I was dashing out the door Thursday to a host of important meetings I noticed that Facebook friends and social media superstar Peg Fitzpatrick was coming to California. I sent her a quick message and discovered she was coming to my home city for BlogHer ’14.

She suggested that I attend. My day was already heavily booked with meetings ending at 8:30 PM and starting all over early morning on Friday. I did a little research and Tweeted my questions to @BlogHer and (Diane Lang) Momo promptly responded! I decided that BlogHer ’14 was an event not to be missed and I’m so glad I did because it was an incredible conference, here’s why.

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3 Reason’s Why Your Trade Show is Failing

Trade show BoothA trade show isn’t just graphics and giveaways. The value of a trade show is the potential exposure for your brand and your products.
  • The last time your exhibited at a trade show did you harvest that value?
  • Did you leave at the end of the show knowing that you achieved your goals?
  • Did you go into the show with goals in mind?

Exhibiting at a trade show is a daunting task even for a seasoned event planner. Example, knowing what drayage and EAC mean. There are countless rules on the show floor that you will be responsible for following.

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